https://chrisgee.ai/blog Field notes for communications leaders navigating AI. https://chrisgee.ai/blog/the-ai-jobs-apocalypse-that-wasn-t https://chrisgee.ai/blog/the-ai-jobs-apocalypse-that-wasn-t Thu, 28 May 2026 00:00:00 GMT Altman and Amodei walked back their AI jobs predictions. Here's the distinction they missed — and why AI takes tasks, not jobs. https://chrisgee.ai/blog/podcast-dr-chatgpt-will-see-you-now-the-real-promise-and-peril-of-ai-in-healthcare https://chrisgee.ai/blog/podcast-dr-chatgpt-will-see-you-now-the-real-promise-and-peril-of-ai-in-healthcare Tue, 21 Apr 2026 00:00:00 GMT 1 in 3 Americans are asking AI about their health. Their doctors are using it to read scans, draft charts, and double-check diagnoses. What could go wrong? https://chrisgee.ai/blog/you-don-t-need-to-code-to-build-an-ai-agent-you-need-a-good-reason https://chrisgee.ai/blog/you-don-t-need-to-code-to-build-an-ai-agent-you-need-a-good-reason Thu, 16 Apr 2026 00:00:00 GMT CommsCollectiv is opening a limited number of spots for AI Agents for Communicators — a 6-session live course for comms leaders, in-house teams, public affairs pros, and fractional operators. No coding. No hype. https://chrisgee.ai/blog/i-worked-inside-every-firm-in-the-burson-story-here-s-what-i-saw-part-1-of-3 https://chrisgee.ai/blog/i-worked-inside-every-firm-in-the-burson-story-here-s-what-i-saw-part-1-of-3 Mon, 13 Apr 2026 00:00:00 GMT On April 10, 2026, PRWeek reported that WPP had hired Goldman Sachs to explore strategic options for Burson, its global PR arm. I Worked Inside Every Firm in the Burson Story. Here's What I Saw. Part 1 of 3. https://chrisgee.ai/blog/the-10-advantage-why-ai-rewards-the-curious-not-the-lazy https://chrisgee.ai/blog/the-10-advantage-why-ai-rewards-the-curious-not-the-lazy Tue, 07 Apr 2026 00:00:00 GMT Anthropic just published its latest Economic Index report: Users with 6+ more months of AI experience have a 10% higher success rate than newer users. https://chrisgee.ai/blog/ai-adoption-is-failing-and-it-s-not-a-technology-problem https://chrisgee.ai/blog/ai-adoption-is-failing-and-it-s-not-a-technology-problem Sun, 21 Dec 2025 00:00:00 GMT In this episode, Barbara Roos and I unpack why fear, leadership silence, and broken training models are slowing AI adoption. https://chrisgee.ai/blog/disney-x-openai-what-it-really-means https://chrisgee.ai/blog/disney-x-openai-what-it-really-means Thu, 11 Dec 2025 00:00:00 GMT Disney licensing 200 characters to OpenAI’s Sora reshapes AI, IP governance, and the future of creative work. Here’s what it means for leaders and creators. https://chrisgee.ai/blog/podcast-what-openai-s-code-red-really-means-after-google-s-gemini-3-release https://chrisgee.ai/blog/podcast-what-openai-s-code-red-really-means-after-google-s-gemini-3-release Thu, 04 Dec 2025 00:00:00 GMT OpenAI’s Code Red explained. Google’s Gemini 3 forced a pause on agents and ads as OpenAI refocuses on core intelligence to stay competitive. https://chrisgee.ai/blog/ai-isn-t-replacing-agencies-the-economics-behind-ai-are https://chrisgee.ai/blog/ai-isn-t-replacing-agencies-the-economics-behind-ai-are Wed, 26 Nov 2025 00:00:00 GMT AI is not replacing comms pros, but AI investment is reshaping roles, budgets, and agency relationships. Here’s what the shift means for teams and the industry. https://chrisgee.ai/blog/what-s-really-behind-the-amazon-vs-perplexity-battle https://chrisgee.ai/blog/what-s-really-behind-the-amazon-vs-perplexity-battle Fri, 07 Nov 2025 00:00:00 GMT At its core, this fight between Amazon and Perplexity is about control. Who gets to decide how AI interacts with digital platforms, and whose interests take priority when it does. https://chrisgee.ai/blog/are-we-sure-ai-took-14-000-jobs-at-amazon https://chrisgee.ai/blog/are-we-sure-ai-took-14-000-jobs-at-amazon Thu, 30 Oct 2025 00:00:00 GMT Amazon’s layoffs aren’t just about automation. They reveal how AI investment, slim retail margins, and investor pressure are reshaping the future of work. https://chrisgee.ai/blog/california-just-regulated-ai-companions-and-my-ai-twin-has-thoughts https://chrisgee.ai/blog/california-just-regulated-ai-companions-and-my-ai-twin-has-thoughts Wed, 15 Oct 2025 00:00:00 GMT California just became the first state to regulate AI companion chatbots — the kind designed to listen, comfort, and talk like humans. https://chrisgee.ai/blog/from-seo-to-geo-why-media-partnerships-are-now-a-strategic-advantage https://chrisgee.ai/blog/from-seo-to-geo-why-media-partnerships-are-now-a-strategic-advantage Thu, 09 Oct 2025 00:00:00 GMT We’re entering the era of GEO—Generative Engine Optimization—where visibility depends less on keywords and backlinks and more on how your content shows up in AI-generated answers from tools like ChatGPT, Gemini, Perplexity, and Claude. https://chrisgee.ai/blog/from-awareness-to-transformation-why-communicators-need-an-ai-maturity-model https://chrisgee.ai/blog/from-awareness-to-transformation-why-communicators-need-an-ai-maturity-model Thu, 02 Oct 2025 00:00:00 GMT A practical AI maturity model for communicators, from awareness to transformation, shared during a Ragan cohort call. Where does your team fit? https://chrisgee.ai/blog/don-t-compete-with-ai-tools-lean-into-what-makes-us-human https://chrisgee.ai/blog/don-t-compete-with-ai-tools-lean-into-what-makes-us-human Wed, 20 Aug 2025 00:00:00 GMT It's not about competing with AI tools. It's about leaning into what makes us human. https://chrisgee.ai/blog/what-mckinsey-s-ai-pivot-means-for-pr-and-communications-agencies https://chrisgee.ai/blog/what-mckinsey-s-ai-pivot-means-for-pr-and-communications-agencies Tue, 05 Aug 2025 00:00:00 GMT McKinsey didn’t just adopt AI. They’re rebuilding the firm around it. And if you’re running or working inside a PR or communications agency, it’s time to pay attention. https://chrisgee.ai/blog/why-i-joined-the-center-for-ai-strategy https://chrisgee.ai/blog/why-i-joined-the-center-for-ai-strategy Thu, 24 Jul 2025 00:00:00 GMT https://chrisgee.ai/blog/ai-augmented-not-ai-replaced-what-duolingo-got-right-about-the-future-of-work https://chrisgee.ai/blog/ai-augmented-not-ai-replaced-what-duolingo-got-right-about-the-future-of-work Thu, 10 Jul 2025 00:00:00 GMT Duolingo’s AI shift shows how to cut routine work, not people. Learn why the future of PR is AI-augmented, not AI-replaced—and how to lead that shift. https://chrisgee.ai/blog/apples-the-illusion-of-thinking https://chrisgee.ai/blog/apples-the-illusion-of-thinking Thu, 10 Jul 2025 00:00:00 GMT Not a real podcast—just a smarter way to digest Apple’s new AI paper. Hear two AI voices unpack The Illusion of Thinking without the academic overload. https://chrisgee.ai/blog/ai-prompt-engineering-the-new-must-have-skill-for-comms-pros https://chrisgee.ai/blog/ai-prompt-engineering-the-new-must-have-skill-for-comms-pros Sun, 29 Jun 2025 00:00:00 GMT I just shared my two cents on Ragan Communications and PR Daily’s latest article on 𝗽𝗿𝗼𝗺𝗽𝘁 𝗲𝗻𝗴𝗶𝗻𝗲𝗲𝗿𝗶𝗻𝗴 𝗳𝗼𝗿 𝗰𝗼𝗺𝗺𝘀 𝗽𝗿𝗼𝘀! https://chrisgee.ai/blog/why-the-disney-midjourney-lawsuit-signals-big-challenges-ahead-for-meta-s-ai-ad-platform https://chrisgee.ai/blog/why-the-disney-midjourney-lawsuit-signals-big-challenges-ahead-for-meta-s-ai-ad-platform Wed, 18 Jun 2025 00:00:00 GMT Meta’s AI ad platform faces legal hurdles after Disney’s Midjourney lawsuit. Learn what PR pros must know about IP, filtering, and transparency risks ahead. https://chrisgee.ai/blog/dario-amodei-s-bold-ai-forecast-time-to-panic-or-pause-for-nuance https://chrisgee.ai/blog/dario-amodei-s-bold-ai-forecast-time-to-panic-or-pause-for-nuance Sat, 14 Jun 2025 00:00:00 GMT Will AI replace half of all white-collar jobs? This post unpacks the hype, the hybrid reality, and what PR and comms leaders should do next. https://chrisgee.ai/blog/should-ai-replace-entry-level-agency-staff https://chrisgee.ai/blog/should-ai-replace-entry-level-agency-staff Wed, 14 May 2025 00:00:00 GMT My take on the notion that AI should replace entry level agency staff. https://chrisgee.ai/blog/ai-in-reputation-management-my-insights-featured-in-industry-leading-pr-and-corporate-communication-guide https://chrisgee.ai/blog/ai-in-reputation-management-my-insights-featured-in-industry-leading-pr-and-corporate-communication-guide Mon, 14 Apr 2025 00:00:00 GMT Discover Chris Gee's expert AI insights featured in "Reputation Management," exploring how AI reshapes PR, corporate communication, and reputation strategy. https://chrisgee.ai/blog/five-key-insights-from-my-keynote-crisis-in-the-age-of-ai https://chrisgee.ai/blog/five-key-insights-from-my-keynote-crisis-in-the-age-of-ai Thu, 10 Apr 2025 00:00:00 GMT Five key insights from my keynote, "Crisis Communications in the Age of AI. https://chrisgee.ai/blog/ai-is-no-longer-optional-insights-from-shopify-s-ceo https://chrisgee.ai/blog/ai-is-no-longer-optional-insights-from-shopify-s-ceo Mon, 07 Apr 2025 00:00:00 GMT Tobi Lütke, CEO of Shopify: AI integration is now a baseline expectation, not merely an optional enhancement. https://chrisgee.ai/blog/how-i-use-a-heygen-interactive-avatar-for-lead-generation https://chrisgee.ai/blog/how-i-use-a-heygen-interactive-avatar-for-lead-generation Fri, 21 Mar 2025 00:00:00 GMT In this video, I demo my interactive AI avatar, built using HeyGen’s latest tools. This avatar allows prospects to ask questions about my business, services, pricing, and even book a call with me—24/7. https://chrisgee.ai/blog/new-video-using-ai-to-build-a-smarter-media-list https://chrisgee.ai/blog/new-video-using-ai-to-build-a-smarter-media-list Tue, 11 Mar 2025 00:00:00 GMT I just uploaded a new explainer video, walking you through how to use AI — specifically, OpenAI’s Operator — to build a smarter, more targeted media list. If you’ve ever spent hours compiling journalist contacts and refining your outreach strategy, this one’s for you. https://chrisgee.ai/blog/ai-agents-are-here-is-your-pr-team-ready https://chrisgee.ai/blog/ai-agents-are-here-is-your-pr-team-ready Sun, 09 Mar 2025 00:00:00 GMT AI agents were a hot topic at SXSW this year, and for good reason. These advanced AI-powered assistants are moving beyond simple automation and becoming essential tools for media research, content generation, and PR strategy. https://chrisgee.ai/blog/pr-in-the-age-of-ai-media-literacy-misinformation-and-the-new-gatekeepers https://chrisgee.ai/blog/pr-in-the-age-of-ai-media-literacy-misinformation-and-the-new-gatekeepers Tue, 25 Feb 2025 00:00:00 GMT AI isn’t just another PR tool — it’s reshaping the entire media ecosystem. It decides which stories get covered, how they’re written, and who sees them. The implications for PR professionals are massive. https://chrisgee.ai/blog/sora-test-1 https://chrisgee.ai/blog/sora-test-1 Fri, 10 Jan 2025 00:00:00 GMT I fed OpenAI's video generator, Sora, a photo of myself and tried a few experiments. The results were stunning! https://chrisgee.ai/blog/ai-horizons-conference https://chrisgee.ai/blog/ai-horizons-conference Thu, 09 Jan 2025 00:00:00 GMT Need an excuse to go somewhere warm? I've got you covered! Join me in Miami next month at the AI Horizons Conference on February 24-26. https://chrisgee.ai/blog/chatgpt-search-media-research https://chrisgee.ai/blog/chatgpt-search-media-research Fri, 20 Dec 2024 00:00:00 GMT ChatGPT's search feature is now available to all users, which has implications for communications professionals. With real-time access to the web, you can research up-to-date information, uncover media opportunities, and gain deeper insights. https://chrisgee.ai/blog/crisis-comms-bootcamp-chi3 https://chrisgee.ai/blog/crisis-comms-bootcamp-chi3 Wed, 20 Nov 2024 00:00:00 GMT I'm excited to be speaking at the Crisis Communications Boot Camp Chicago from April 10-11 at Catalyst Ranch! https://chrisgee.ai/blog/introducing-chatgpt-s-new-real-time-search-feature-a-game-changer-for-pr-pros https://chrisgee.ai/blog/introducing-chatgpt-s-new-real-time-search-feature-a-game-changer-for-pr-pros Sat, 02 Nov 2024 00:00:00 GMT I’m excited to share a new feature in ChatGPT that’s perfect for PR professionals: real-time search! This new tool allows you to access up-to-the-minute information, making it easier to monitor public sentiment, respond quickly to emerging trends, and keep your finger on the pulse of your industry. https://chrisgee.ai/blog/ai-powered-search https://chrisgee.ai/blog/ai-powered-search Wed, 17 Jul 2024 00:00:00 GMT I'm excited to announce that the latest edition of The Intelligent Communicator is finally here, featuring an insightful conversation with Sam Michaelson from Five Blocks. https://chrisgee.ai/blog/exciting-podcast-episode-coming-soon-how-ai-is-reshaping-reputation-management https://chrisgee.ai/blog/exciting-podcast-episode-coming-soon-how-ai-is-reshaping-reputation-management Sun, 30 Jun 2024 00:00:00 GMT I've invited my friend Sam Michaelson, Founder and CEO of the Reputation Management firm Five Blocks, to discuss how AI-powered search is disrupting reputation management. https://chrisgee.ai/blog/ai-avatar https://chrisgee.ai/blog/ai-avatar Fri, 21 Jun 2024 00:00:00 GMT About a year ago, I began experimenting with AI to clone my voice for editing podcasts. Today, I'm excited to share my latest experiment with AI technology. I've created a video avatar of myself using a tool called HeyGen. https://chrisgee.ai/blog/writing-style-guide https://chrisgee.ai/blog/writing-style-guide Fri, 14 Jun 2024 00:00:00 GMT One frequent request is how to effectively create a writing style guide using ChatGPT. Whether you're crafting content for yourself or adapting to the style of another writer, here's a simple method to harness the power of AI for your writing needs. https://chrisgee.ai/blog/three-shifts-ai-in-pr https://chrisgee.ai/blog/three-shifts-ai-in-pr Sun, 09 Jun 2024 00:00:00 GMT I recently shared insights at the P World AI in PR Summit about significant trends reshaping our industry. Here's a breakdown of the three key shifts that every PR professional should be aware of. https://chrisgee.ai/blog/can-using-ai-harm-your-thought-leadership-on-linkedin https://chrisgee.ai/blog/can-using-ai-harm-your-thought-leadership-on-linkedin Fri, 10 May 2024 00:00:00 GMT LinkedIn Top Voices Mita Mallick and Chris Gee explore the nuances of using AI on LinkedIn and its potential pitfalls for your leadership brand. This discussion examines how AI tools can help and hurt professional branding on social platforms. https://chrisgee.ai/blog/here-s-what-you-missed-during-my-workshop-at-ragan-s-conference https://chrisgee.ai/blog/here-s-what-you-missed-during-my-workshop-at-ragan-s-conference Fri, 19 Apr 2024 00:00:00 GMT I’m excited to share some key takeaways from my recent workshop at the Ragan Communications Employee Communications and Culture Conference. It was an eye-opening session in which we discussed the role of AI in communications. https://chrisgee.ai/blog/the-need-for-ai-literacy-in-schools-and-society https://chrisgee.ai/blog/the-need-for-ai-literacy-in-schools-and-society Fri, 12 Apr 2024 00:00:00 GMT In this thought-provoking episode, Chris Gee and Alex Kotran explore the urgent need for AI literacy in American schools and its impact on society. They explore how AI is reshaping career landscapes and the essential skills future generations will need to thrive. https://chrisgee.ai/blog/i-ll-be-speaking-at-the-employee-communications-culture-conference-on-april-17th https://chrisgee.ai/blog/i-ll-be-speaking-at-the-employee-communications-culture-conference-on-april-17th Mon, 01 Apr 2024 00:00:00 GMT I'm excited to announce that I'll be speaking at the Employee Communications & Culture Conference on April 17th! My topic, "Making AI Your Digital Doppelganger: New Ways to Supercharge Your Content Calendar," will explore how to leverage AI to revolutionize your content strategy. https://chrisgee.ai/blog/ai-certificate-course-ethics-in-the-age-of-ai https://chrisgee.ai/blog/ai-certificate-course-ethics-in-the-age-of-ai Fri, 22 Mar 2024 00:00:00 GMT Wednesday, March 20th, I was honored to lead a session on "Ethics in the Age of AI" for Ragan Communications' AI Certificate Program. We tackled AI's ethical considerations as the world figures out exactly how and when we use this groundbreaking technology. https://chrisgee.ai/blog/blklounge https://chrisgee.ai/blog/blklounge Tue, 20 Feb 2024 00:00:00 GMT I will be hosting the Marketing BLK breakout room on February 29 at 6pm EST. Don't miss out on this inspiring conversation AI: the Do's and Don'ts. Secure your spot for free by registering online today! www.theseanjames.com/blklounge https://chrisgee.ai/blog/the-future-of-video-content-with-ai-a-look-at-openai-s-sora https://chrisgee.ai/blog/the-future-of-video-content-with-ai-a-look-at-openai-s-sora Fri, 16 Feb 2024 00:00:00 GMT OpenAI’s recent unveiling of Sora, a groundbreaking AI that generates highly realistic videos from simple textual prompts, marks a significant leap forward in this domain. https://chrisgee.ai/blog/ai-for-pr-professionals https://chrisgee.ai/blog/ai-for-pr-professionals Wed, 14 Feb 2024 00:00:00 GMT Explore my workshop's insights on leveraging AI for PR Professionals, enhancing strategies and overcoming industry challenges. https://chrisgee.ai/blog/exploring-potential-bias-in-ai-an-experiment https://chrisgee.ai/blog/exploring-potential-bias-in-ai-an-experiment Wed, 24 Jan 2024 00:00:00 GMT I conducted an experiment to find bias in ChatGPT. It didn't go well! Ever wondered how AI might reflect cultural biases in its storytelling? I explored this by asking ChatGPT to write a children's story about an African American boy. Intriguing insights into AI's cultural consciousness. https://chrisgee.ai/blog/maximizing-your-brand-the-it-factor-strategic-insights-with-allison-mcfarlane https://chrisgee.ai/blog/maximizing-your-brand-the-it-factor-strategic-insights-with-allison-mcfarlane Tue, 07 Nov 2023 00:00:00 GMT I had the pleasure of engaging in a riveting dialogue with Allison McFarlane, a banking trailblazer who is now using her powers to reshape the narrative of digital branding and communication. https://chrisgee.ai/blog/maximizing-your-brand-the-it-factor-strategic-insights-with-chris-gee-allison-mcfarlane https://chrisgee.ai/blog/maximizing-your-brand-the-it-factor-strategic-insights-with-chris-gee-allison-mcfarlane Thu, 02 Nov 2023 00:00:00 GMT Dive into the latest episode of The Intelligent Communicator as we welcome Chris Gee and Allison McFarlane, two personal branding experts. https://chrisgee.ai/blog/the-importance-of-building-your-personal-brand-w-roberto-munoz https://chrisgee.ai/blog/the-importance-of-building-your-personal-brand-w-roberto-munoz Sat, 07 Oct 2023 00:00:00 GMT Welcome to the first episode of "The Intelligent Communicator" In this episode, Chris is joined by Roberto Munoz, President of Munoz Communications, to explore the transformative role of AI and thought leadership in the future of corporate communications.